It’s time for your team to show up prepared and confident.
Handle interviews, announcements, and public moments with clarity.
Strengthen how your organization shows up in the media.
Build confident communicators across your team.
Our personalized program combines the expertise of a strategic communications professional with the on-air mastery of an experienced broadcaster.
What You Get
media training program
Investment: Custom quote based on your organization’s size, scope, and training needs.
Delivery: Customized team training sessions tailored to your organization, with two facilitators. Half-day and full-day formats available.
Ongoing Support: Follow-up sessions and refresher training available as your needs evolve.
We'll guide you through:
Fundamentals: Clarify roles and responsibilities. Decide when you should (and shouldn’t) do an interview. Learn how to prepare properly, craft your message, tell your story, present with confidence, and respond effectively to tough questions.
Key messages: Participate in a working session to develop strong, clear, and consistent key messages — for your organization as a whole or for a specific upcoming project or issue.
Difficult questions: Learn practical strategies for responding when things get tough. Master a simple three-step process to deliver your message clearly and steer clear of a crisis situation.
Hands-on, real-world training: Put it into practice with realistic exercises, mock interviews, and live coaching. Build confidence by working through real-life scenarios in a supportive but challenging environment.
By the end of your session, your team will:
Speak with confidence in media and public settings.
Stay on message, even under pressure.
Respond calmly and clearly to difficult questions.
Represent your organization with professionalism and authority.
What makes our training so effective:
We develop a custom program for you, no matter what you’re working on. For example:
A local arts non-profit had to respond quickly to an emerging HR/legal issue
A school district brought their leadership team together for a half-day of training and team-building
An advocacy group trained to equip each member to speak to media when the opportunity arises.
If you’re ready to strengthen your team’s message, build real confidence, and show up prepared in every media moment, let’s get started.
“The media training session was outstanding! It gave us practical tools and confidence to communicate effectively in any situation. Highly recommend for anyone looking to elevate their messaging.”